Guy Kawasaki should use Boxbe
June 14th, 2007 by Randy Stewart, Product Manager
Guy Kawasaki is my hero.
I’ve been a fan of Guy’s since he was an evangelist at Apple back in the good (and bad) old days.
He had my dream job – go out and tell everyone about products that change the world. Fortunately, I’ve been able to follow in Guy’s footsteps.
Evangelist, Entreprenuer, Author
Guy has had a amazing career. He created the field of corporate evangelism at Apple back in the 1980’s. He has started his own companies. Most recently, Guy Kawasaki spends his days as a venture capitalist, popular blogger and bestselling author.
Reading Guy’s books are like getting an MBA in product marketing (minus about $50k in tuition). From his marketing and strategy doctrine, How to Drive Your Competition Crazy, to his manual on creating a startup company, The Art of the Start, to his new product and marketing creation manifesto, Rules for Revolutionaries, Guy is blessed with gift of being able to break through all the BS and boil down the essentials of what you need to do to make your product fly.
Needless to say, Guy Kawasaki’s books and blog postings are extremely helpful when starting a company or building a new product. Given all the help Guy has given us, we’d like to return the favor.
How Guy Kawasaki Could Use Boxbe
Man… so many uses of Boxbe for Guy, I don’t even know where to begin. I could give Guy some of the same advice I gave Lifehacker blogger, Gina Trapani for her blog, but perhaps a more novel approach would be to use Boxbe to filter pitches for his VC firm, Garage Technology Ventures.
Boxbe’s value proposition centers around the age old concept that time is money. Now, Guy Kawasaki is a busy man and it shouldn’t be free to waste his time with unwanted email and pitches for startup companies that are stupid. I bet a lot of these guys don’t even read his rules for pitching a VC.
5 Easy Steps
Guy – here’s what you can do to weed out the people who don’t follow your rules (or are otherwise irritating).
- Sign up with Boxbe.
- Set your access price to $99 (our current maximum).
- Post your new email address on your blog.
- Wait for pitches (this shouldn’t take long).
- If the pitches waste your time, collect $99.
You could take one of your other, smarter investments to dinner with the money. Alternatively, you could give the money to charity – or keep it. You pick.
What about everybody else?
Don’t worry, you don’t have to be a VC or famous blogger to use Boxbe. Anyone who has a problem with spam or unwanted email can use Boxbe and just act like you are.